Ric Hassani

Chike’s “Boo of the Booless” got everyone talking all weekend

For Nigerian music reality tv lovers, the name Chike wouldn’t sound so strange. But for many others, seeing the name Chike pop up all over your Twitter TL could feel nothing short of choking. Everyone kept going about how the young singer’s new album was so good, with some even crowning it album of the year already.

But one thing is sure, Chike created magic. The singer who first introduced us to his talents on shows like Project Fame and The Voice pulled a rabbit out of a beach hat with his debut and introductory project, “Boo of the Booless.”

A well timed release, the project dropped on Friday, February 14, to soundtrack the global celebration of love and in that regard, the album didn’t  disappoint at all. Across the 14-track LP, Chike’s gift as a brilliant song writer was on full display. His poetic tribute to the several gods of love of love was also delivered with electric vocal performances that testifies to the singer’s artistic depth. In popular street lingo, Chike finish work untop this project.

Standing on the shoulders of giants, he also brings along Ric Hassani, Zoro and M.I Abaga on this alluring journey of love. And if there’s anything we are ever sure of; M.I can never go wrong on a love record.

Enjoy this album here before you’re probably bullied into digesting it on Twitter.

JOEBOY, RIC HASSANI & DBYZ Stop by PGM Radio to Premiere new Projects

This week on the PGM Radio Show, Joeboy exclusively premiered his debut EP Love & Light and talked about the inspiration behind it.  DJ Java also stopped by to play us his new single ‘Deeper’ and finally to wrap up the show, Ric Hassani and DBYZ performed a live acoustic set of their new single ‘Do Like Say’.

Sweet Boy: Admirable Appearance & Respectable Conduct, As Told By Falz

Thanks to Falz, all dapper men can now find each other easily with the launch of the Sweet Boys Association: sweetboysassociation.com. On the 13th, the artist put out a ‘Presidential Address‘ via YouTube for all self-proclaimed Sweet Boys to join the Sweet Boys Association in anticipation for his latest single Sweet Boy and we didn’t have to wait too long because and song and the video were released the following day and it’s been trending since.

The video directed by Iyobosa ‘Prodigeezy’ Rehoboth features Sweet Boys Association President Falz and other honourable members of the association: artists Banky W, Adekunle Gold, Ric Hassani, actor Timini Egbuson, fashion famous Noble Igwe and designer Mai Atafo really just being the best baby boy versions of themselves and living their best lives.

Since the release of the song, Nigerian Twitter has been abuzz with the hashtags #SweetBoysAssociation, #SBA and #SweetBoy. The song revived the ever-present ‘gender wars’ on social media; on one hand, there are sarcastic definitions about what exactly being a Sweet Boy is all about (in ways that address how the slangs ‘slay queen’ and ‘small girl, big God’ were turned to derogatory terms) and on the other hand, there are the Sweet Boys unapologetically owning their title.  Amidst the negativity, Falz sent out emails to all members of this club of ‘baby boys’ encouraging them to unlook and keep being the best version of themselves.

 

Image result for #sweetboyassociation code of conduct

 

Falz also released a Code of Conduct for all Sweet Boys Association members showing how serious he is about encouraging a generation of men of ‘admirable appearance and respectful conduct’. As monotonous as the publicity for music projects can get, Falz has done an amazing job with Sweet Boy; creating buzz for his music while also adding his voice to the conversation on what a man ‘should’ be, and we think nicely done.

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